Clothing Store

Privacy Policy

Privacy Policy

This Privacy Policy describes how Pridehomestyle (the “Site,” “we,” “us,” or “our legal entity is Destiny Green EW CORP”) collects, uses, and discloses your Personal Information when you visit or make a purchase from pridehomestyle.com.

1. The Data We Collect

We collect Personal Information from you based on two main categories:

A. Information You Voluntarily Provide (Contract Fulfillment)

This data is necessary to process your transaction and fulfill our contract with you:

  • Identification Data: Your name, billing address, and shipping address.
  • Financial Data: Payment details (processed securely by third-party processors like Stripe/PayPal).
  • Contact Data: Email address ([email protected]) and phone number.

B. Automatic Data Collection (Optimization & Analysis)

We automatically collect this data when you access the Site using cookies and tracking pixels:

  • Device Information: IP address, web browser, time zone, and language settings.
  • Usage Data: Individual web pages viewed, products viewed, referral sources, and interaction data (clicks, scrolls).

2. How We Use Your Personal Information

Our primary legal bases for processing your data are Contract Fulfillment and **Legitimate Business Interests**.

  • Order Fulfillment: To process, ship, and confirm your purchases.
  • Fraud Prevention: To screen orders for potential risk and fraudulent activity.
  • Communication: To provide customer support and send service-related alerts.
  • Marketing (with consent): To provide targeted advertising, if you have opted in.

3. Disclosure of Data (Analytics & Advertising)

We use and share your Personal Information with the following key third-party partners who provide necessary services, including but not limited to:

  • E-commerce Platform: Our store is hosted on WooCommerce / DigitalOcean.
  • Payment Processing: Secure transmission of financial data to processors like Stripe or PayPal.
  • Shipping & Logistics: Sharing Name and Address with carriers (USPS, DHL, etc.) to facilitate delivery.
  • **GOOGLE & META TRACKING:** We use **Google Analytics** to understand user behavior and **Google Ads Conversion Tracking / Facebook Pixel** for measuring the effectiveness of our advertising campaigns. Your Usage Data is shared with these platforms for targeted advertising and performance measurement.

4. Your Data Rights & Opt-Out

A. International Rights (GDPR & CCPA)

Depending on your jurisdiction (e.g., EU, UK, California), you may have the right to **Access**, **Rectify**, **Port**, **Erase**, or **Object** to the processing of your personal data. To exercise these rights, please contact our Compliance Officer listed below.

B. Opting Out of Targeted Advertising

You can opt out of targeted advertising by adjusting your settings through the following links:

C. Cookies

We use cookies for core site functionality and analysis. We honor your choices set via any third-party **Cookie Consent Manager (Cookie Banner)** integrated on our site.

5. Data Governance and Contact

Data Retention

When you place an order, we retain your Order Information for our records for a period of [State number of years, e.g., five years] or until you ask us to delete this information, unless we are required to retain it for legal obligations (e.g., tax purposes).

Policy Updates

We may update this policy periodically to reflect changes in our practices or changes in applicable laws. The “Effective Date” above will be updated accordingly.

Contact the Privacy Compliance Officer

For questions, rights requests, or complaints regarding this policy, please contact us directly:

Attn: Privacy Compliance Officer / Legal Department
Legal Entity: Destiny Green EW CORP
Address: 1517 Yountville Ct, Virginia Beach, VA 23456.
Email: [email protected]